Apple
Exploring what’s next. Stories on emerging ideas, innovations, and trends shaping the future of technology, culture, and the world ahead.
Apple launched Siri before anyone else and that early advantage became the reason it still cannot catch up today
Siri was launched 15 years ago
Expert shatters all iPhone battery and charging myths and shares what you actually need to do to extend your battery life
There’s lots of advice out there
Woman tests some of the most viral iPhone myths to see if they're actually true or just plain false
She tested them out so you don’t have to
The new smartphone built to free people from Google and Apple just got 10,000 preorders before it even shipped
It’s hoping to shake up the market
How few people know about iPhone's life-changing feature proves Apple hides its best features
Move on from motion sickness
This new Apple CarPlay setting is turned off by default but will make a huge difference if you switch it on
All users of Apple CarPlay should turn on this feature
These iOS 26 changes have made the Apple Passwords app the only password manager you need to use
It’s had some useful changes
These are the measurements for the foldable iPhone that's coming this year according to a leaker
The problems with the crease could be no more
These are some clever tricks you can do with your iPad that you didn't know were possible
iPad life hacks to get the most out of your gadget
How to stop iOS 26 from draining your iPhone's battery with simple settings changes
Do your bit. Save your battery.
Apple's most affordable MacBook may be without features users would expect
It could be missing some features
Apple Pay prepares for its biggest ever expansion as it looks to become only second to Visa in the world
Apple Pay was used billions of times last year





